Canon Encourages You to ‘Live Life for The Story’ in Striking Sensory Campaign

Canon Encourages You to ‘Live Life for The Story’ in Striking Sensory Campaign

Canon has launched ‘Live for the story’, an entirely new brand proposition for the consumer and professional imaging business across Europe, in a bid to shift perception of the company amongst a younger audience. The fully integrated, through-the-line campaign, which launches across 19 European markets, sees Canon’s new brand proposition take centre stage across all […]

Operation Black Vote and Saatchi & Saatchi London launches blacksdontvote.com

Operation Black Vote and Saatchi & Saatchi London launches blacksdontvote.com

Launched on May 18, blacksdontvote.com is the latest hard-hitting campaign by Operation Black Vote and Saatchi & Saatchi London to engage Black and Minority Ethnic communities around the UK to massively boost BME voter registration and turnout to vote in next month’s general election. To support the campaign, high-profile celebrities Riz Ahmed and Jamal Edwards […]

Founded launches FT Weekend brand campaign

Founded launches FT Weekend brand campaign

Founded has launched a global campaign for the FT Weekend to raise its awareness in the lifestyle space. The campaign is currently running across multiple channels including OOH, taxi tops, digital, social and print. FT Weekend, the home of lifestyle, arts and culture coverage, appointed Founded as the lead creative agency to bring the campaign […]

Wasserman unveils ‘Unbox Your Phone’ activation for Samsung

Wasserman unveils ‘Unbox Your Phone’ activation for Samsung

The launch of any new product is crucial to its performance in the market, especially in a category as crowded as the smartphone market. Culture-centric agency Wasserman was tasked with launching Samsung’s Galaxy S8 and S8+ while also building love not only for the product, but the brand as a whole. To bring full attention […]

Catherine Tate lends her voice to latest Share Aware ad for the NSPCC, created by Leo Burnett London

Catherine Tate lends her voice to latest Share Aware ad for the NSPCC, created by Leo Burnett London

Leo Burnett London is behind the latest instalment of the NSPCC and O2’s ‘Share Aware’ television, VOD and radio campaign, which empowers parents to protect their children when they are online. It responds to parents’ concerns that while they can equip their children to cope with real world dangers, they have little control over what […]

Once Upon A Time Launches New #CheatOnWater Campaign for Zeo

Once Upon A Time Launches New #CheatOnWater Campaign for Zeo

Once Upon A Time’s new above-the-line work for Zeo, the healthy, no added sugar soft drink brand, has gone live. Reflecting Zeo’s refreshed branding and positioning, its ‘#cheatonwater’ campaign puts the fun back into leading a healthy lifestyle. The work, which consists of press ads and 48-sheets across 13 Transport for London Tube stations, taps […]

Team Eleven unveil new global identity and campaign for Invisalign

Team Eleven unveil new global identity and campaign for Invisalign

Advertising agency, Team Eleven, was tasked with localising the EMEA roll out a new global brand identity and advertising campaign for teeth-straightening system Invisalign. The consumer campaign Made to Move, developed globally by Colle McVoy, has started rolling out across European markets this month, and has been designed to create strong emotional connections with audiences […]

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