Carrefour Poland and Saatchi & Saatchi protects employees with the ‘Uniform that Cares’

Carrefour Poland and Saatchi & Saatchi protects employees with the ‘Uniform that Cares’

Carrefour and Saatchi & Saatchi Interactive Solutions (IS) Poland have launched the latest innovation in employee health protection – the ‘Uniform that Cares’, a specially created Carrefour uniform designed to protect employees against airborne viruses and bacteria. Thousands of customers visit Carrefour stores every day. This means that at the turn of winter and spring, […]

Finalists for The 19th FAB Awards Announced

Finalists for The 19th FAB Awards Announced

The FAB Awards have unveiled the finalists for the 19th edition of the awards programme. FAB is an International Awards programme focused entirely on work done for Food and Beverage brands. It recognises the critical contribution that outstanding creative work makes to build brands, it identifies and rewards the leading practitioners from over 60 countries, and […]

New innovation from McCann London and Cheapflights makes it easier to find a cheap escape

New innovation from McCann London and Cheapflights makes it easier to find a cheap escape

McCann London has created an innovative new tool that breathes new life in to one of the humblest of keyboard functions. EscEscape (pronounced ‘Escape Escape’), a new browser extension tool which launches today via its client the global flight search and travel deals website, Cheapflights, makes it even easier for desktop computer users to search […]

Arsenal team with AKQA to launch new Alexa Skill

Arsenal team with AKQA to launch new Alexa Skill

Arsenal Football Club has become the first Premier League club to launch an Amazon Alexa Skill that will allow fans to live stream matches. Skills are Alexa’s in-built capabilities that enable users to interact with devices, like Amazon Echo and Echo Dot, using voice. In this case, the Arsenal Skill for Alexa will allow fans […]

Deutsche Telekom and Saatchi & Saatchi London create new media channel using colour as the medium

Deutsche Telekom and Saatchi & Saatchi London create new media channel using colour as the medium

Launched on April 20, the iconic Deutsche Telekom colour magenta has been harnessed to create a new medium for entertainment. Created by Saatchi & Saatchi London and Deutsche Telekom, The Lenz App changes the way content can be viewed, bringing about a new way to consume entertainment and enabling anything magenta to become a viewable […]

J. Walter Thompson’s Innovation Group launches cross-sector drive into health and wellbeing

J. Walter Thompson’s Innovation Group launches cross-sector drive into health and wellbeing

A new report from J. Walter Thompson’s Innovation Group tackles one of today’s most explosive consumer sectors: health. “The Well Economy” comes at a time when the definition of “health” is expanding rapidly – as are the industries that cover it. Sectors from retail to beauty are taking cues from wellness branding to realign with […]

AMV BBDO and Cancer Research UK Challenge Smokers to Test Their Breath

AMV BBDO and Cancer Research UK Challenge Smokers to Test Their Breath

Cancer Research UK is launching ‘The Breath Test’ – a new outdoor, experiential, social, guerrilla, press and radio campaign. ‘The Breath Test’ aims to promote the effectiveness of local Stop Smoking Services to smokers who’d like to quit. AMV BBDO and Cancer Research UK have created a series of executions across multiple channels that puts […]

New e-ink calendar syncs to Google account

New e-ink calendar syncs to Google account

The traditional wall calendar has been given a high-tech upgrade, thanks to a clever use of electronic ink from a Japanese inventor. Created by Japanese designer Kosho Tsuboi, the Magic Calendar looks like it’s made of paper, but is actually a subtle smart screen. The calendar, currently only in prototype stage, works as an e-paper […]

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