Canon Encourages You to ‘Live Life for The Story’ in Striking Sensory Campaign

Canon Encourages You to ‘Live Life for The Story’ in Striking Sensory Campaign

Canon has launched ‘Live for the story’, an entirely new brand proposition for the consumer and professional imaging business across Europe, in a bid to shift perception of the company amongst a younger audience. The fully integrated, through-the-line campaign, which launches across 19 European markets, sees Canon’s new brand proposition take centre stage across all […]

Inaugural release of Yalumba’s most prestigious wine, with design by Denomination

Inaugural release of Yalumba’s most prestigious wine, with design by Denomination

Leading drinks design specialist Denomination has unveiled packaging and brand identity for The Caley, the most prestigious wine yet from Yalumba, a fifth-generation family wine company of the Barossa, South Australia. The design reflects the exclusivity and luxury nature of The Caley through the use of techniques such as foiling, heavy debossing the family crest. […]

Pearlfisher harmonises sound and vision with new packaging design for B&O PLAY

Pearlfisher harmonises sound and vision with new packaging design for B&O PLAY

Having launched just five years ago, B&O PLAY is the fast-growing challenger brand within the iconic Bang & Olufsen portfolio. Marrying the craftsmanship and quality of its parent brand with millennial lifestyle ideals, B&O PLAY aims to attract consumers at a younger age and deliver experiences designed around the beauty and portability of sound. Always […]

Operation Black Vote and Saatchi & Saatchi London launches blacksdontvote.com

Operation Black Vote and Saatchi & Saatchi London launches blacksdontvote.com

Launched on May 18, blacksdontvote.com is the latest hard-hitting campaign by Operation Black Vote and Saatchi & Saatchi London to engage Black and Minority Ethnic communities around the UK to massively boost BME voter registration and turnout to vote in next month’s general election. To support the campaign, high-profile celebrities Riz Ahmed and Jamal Edwards […]

Carrefour Poland and Saatchi & Saatchi protects employees with the ‘Uniform that Cares’

Carrefour Poland and Saatchi & Saatchi protects employees with the ‘Uniform that Cares’

Carrefour and Saatchi & Saatchi Interactive Solutions (IS) Poland have launched the latest innovation in employee health protection – the ‘Uniform that Cares’, a specially created Carrefour uniform designed to protect employees against airborne viruses and bacteria. Thousands of customers visit Carrefour stores every day. This means that at the turn of winter and spring, […]

Founded launches FT Weekend brand campaign

Founded launches FT Weekend brand campaign

Founded has launched a global campaign for the FT Weekend to raise its awareness in the lifestyle space. The campaign is currently running across multiple channels including OOH, taxi tops, digital, social and print. FT Weekend, the home of lifestyle, arts and culture coverage, appointed Founded as the lead creative agency to bring the campaign […]

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