North London Waste Authority urges Millennials to “Save Our Stuff” in new digital ad push

North London Waste Authority urges Millennials to “Save Our Stuff” in new digital ad push

North London Waste Authority has announced the launch of “Save Our Stuff,” a digital TV advertising campaign aimed at getting Millennials to recycle more and “not throw away useful stuff”. Created by advertising and content agency Therapy, the activity is built around research that shows existing recycling messages aren’t resonating amongst this demographic. According to […]

Boutinot Wine Montevista Receives an Original New Look Courtesy of Biles Hendry

Boutinot Wine Montevista Receives an Original New Look Courtesy of Biles Hendry

Leading UK wine maker and importer Boutinot asked Biles Hendry to rebrand their Montevista range, a selection of Chilean wines comprising a Sauvignon Blanc, Chardonnay, Rosé Sauvignon Blanc, Merlot, Cabernet Sauvignon, and a Carmenère. The name literally means ‘mountain view’ and the brief was to reinvigorate the range, adding personality and capturing the spirit of […]

Swedish pharmacy unveils digital ad panel which shames smokers by coughing at them

Swedish pharmacy unveils digital ad panel which shames smokers by coughing at them

The proliferation of clever ad technology means that agencies can now deliver on zany creative ideas that previously had no business existing. The latest in smart digital out of home advertising is a digital billboard that coughs as smokers pass it. The placement, by agency Akestam Holst for Swedish pharmacy chain Apotek Hjartat seeks to […]

V&A to acquire mcgarrybowen and the Guardian’s Brexit Christmas Crackers

V&A to acquire mcgarrybowen and the Guardian’s Brexit Christmas Crackers

The Victoria & Albert Museum has selected the Guardian’s Brexit-themed crackers conceived by mcgarrybowen to be part of its permanent collection. The crackers, created by mcgarrybowen for the Guardian to put a lighthearted, satirical spin on the Christmas tradition, will be added to the V&A collection alongside other historic cracker artefacts, such as the box […]

Twitter partners with Australian Open as it strengthens its commitment to live sports streams

Twitter partners with Australian Open as it strengthens its commitment to live sports streams

Twitter has further expanded its sports broadcasting portfolio through a partnership with Seven West Media to live stream video and highlights from the Australian Open Tennis Championships 2017. The deal will see Seven West Media, the domestic broadcaster of the Australian Open Tennis, deliver video highlights and live footage from the Grand Slam in Melbourne […]

AKQA and Champs Sports unveil retro themed game for DJ Khaled and Timberland

AKQA and Champs Sports unveil retro themed game for DJ Khaled and Timberland

Champs Sports and AKQA unveiled the retro video game titled ‘Secure the Bag’ celebrating the latest collaboration between New England heritage brand Timberland and Grammy Nominated Artist DJ Khaled. This mobile capable video game is an interactive experience leading DJ Khaled to the latest Timberland boot release using his time-traveling jet – ski to teleport […]

Cannes Lions opens for delegate registrations

Cannes Lions opens for delegate registrations

The 64th Cannes Lions International Festival of Creativity opened for registration on January 12, with price reductions of up to 10% on a range of passes for under 30s announced. The reduced pass prices are designed to enable more emerging industry talent to attend the Festival. For all those under 30, the eight-day ‘Complete’ pass […]

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