Disneyland Paris unveils new European ad campaign by BETC

Disneyland Paris unveils new European ad campaign by BETC

Disneyland Paris and the Île-de-France Region are unveiling a new joint campaign to promote tourism in the area, highlighting the magic of Paris and its Region. Disneyland Paris is Europe’s number one tourist destination, and is uniting with the City of Paris and the Île-de-France Region to give pride of place to France’s capital city […]

Scarecrow Communications Launches New Ad Campaign for Rasna in India

Scarecrow Communications Launches New Ad Campaign for Rasna in India

Instant fruit based concentrate brand Rasna, announced its new advertisement campaign ‘Pyarelal Ka Bachpan Ka Pyar’ (Pyarelal’s childhood love) in India. The campaign aims at celebrating the brand’s journey of spreading love for decades across generations. Rasna also announced its entry in the baked sweet snack category with the launch of Rasna Vitos. Speaking on […]

BETC unveil new Yves Saint Laurent Beauté’s La Nuit de L’Homme Electrique campaign

BETC unveil new Yves Saint Laurent Beauté’s La Nuit de L’Homme Electrique campaign

  To promote the new fragrance La Nuit de L’Homme Electrique, BETC Luxe and BETC Pop launch the latest campaign for Yves Saint Laurent Beauté, extending the series started in 2015. Yves Saint Laurent Beauté continues its collaboration with ad agencies BETC Luxe and BETC Pop for the launch of this new male fragrance. La Nuit […]

Samsung Presents the Gaming Marathon where your Running is Turned into a Donation

Samsung Presents the Gaming Marathon where your Running is Turned into a Donation

Samsung has taken an innovative approach to its marathon title sponsorship in Israel by turning the course into a videogame-like event where runners collect virtual coins throughout which the brand will then donate as real money to charity. The electronics giant is the title sponsor of the Tel Aviv marathon, which takes place on 24 […]

McDonald’s Spoofs Hipster Coffee Culture in New McCafé Campaign

McDonald’s Spoofs Hipster Coffee Culture in New McCafé Campaign

McDonald’s is gently lampooning urban hipster coffee culture in its latest campaign from Leo Burnett London. The campaign for the McCafé range contrasts its simplicity and great taste with the complexity of the overcomplicated coffee world, with its extravagant menus and expensive price tags. It shows bamboozled customers trying to order a coffee in various […]

D&AD Next Awards launches “Every Pixel Counts” campaign by F/Nazca Saatchi & Saatchi

D&AD Next Awards launches “Every Pixel Counts” campaign by F/Nazca Saatchi & Saatchi

With only one week remaining for photographers and filmmakers to enter 2017’s D&AD Next Awards, F/Nazca Saatchi & Saatchi have released a new series of stop motion animations as the centre-piece of this year’s “Every Pixel Counts” campaign. The campaign spotlights the work of previous Next Award winners and the attention to detail of their […]

Co-op Launches #JoinUs Campaign by Leo Burnett London

Co-op Launches #JoinUs Campaign by Leo Burnett London

The Co-op have launched a new TV advert which promotes the ethical way the business sources its food and its membership scheme, encouraging consumers to join. This 30 second advert brings to life the Co-op way, telling a food quality story which champions its Fairtrade heritage and British sourcing. The ad highlights the Co-op’s membership scheme […]

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